Our Leadership

RAMAN ABROL

Chief Executive Officer

Raman Abrol is Chief Executive Officer, Vubiquity and General Manager, Amdocs Media. Raman and his team are working with major studios, broadcasters, networks and service providers across the world to build and deliver innovative solutions (for both technology and content) that help customers explore, evaluate and enjoy Media in a simplified manner whilst ensuring high quality Content Operations. Prior to joining Amdocs, Raman was SVP & Head of Telecom & Media BU at Tech Mahindra Americas, and before that he was Managing Director for Comverse BSS Business Unit (now Amdocs Optima). Raman started his career with TATA & Lucent Technologies, Bell Labs group.

Raman has an MBA (Finance) from NYU Stern, Masters in Engineering from New Jersey Institute of Tech and BEng (Electronics) from Pune University.

JUSTIN BEAUDIN

Chief Technology Officer and Head of Media Operations

Justin Beaudin is Chief Technology Officer and Head of Media Operations at Vubiquity. He is an accomplished Media Technology and Operations executive with over 17 years in the industry. Starting his career at NBCUniversal, Justin led the creation of their Digital Media Supply Chain across all their domestic and international brands. He was also charged with building out NBC’s latest technology center in Dry Creek, CO. Justin then went on to start his own company, Sigma Media Group, a boutique consulting and custom development firm. With employees across the US, the company supported a variety of clients with their digital transformations, including AMC Networks, Soul Cycle, and Deluxe. Most recently in 2018, Justin joined Deluxe Media as its Chief Operating Officer, where he oversaw global Sales and Operations. Justin was instrumental in turning around the company and leading the sale of Deluxe’s Distribution Division to Platinum Equity in the summer of 2020.

Justin lives in Colorado with his three kids, Matthew, Emma and Amy, but travels frequently to New York and Los Angeles.

ROB JACOBSON

Chief Content Officer

Rob Jacobson is Chief Content Officer at Vubiquity, where he oversees all strategies, negotiations and program scheduling for Vubiquity’s transactional and subscription platforms across more than 30 countries around the world. In this role, Rob has spearheaded the company’s content strategies on behalf of such global distribution giants as Verizon and AT&T in the US, Televisa in Mexico, SFR in France, Turkcell in Turkey and VTR in Chile. In doing so, Rob established partnerships with all of the foremost content suppliers in Hollywood including all the major studios as well as CBS, HBO, Miramax and others.

Prior to joining Vubiquity, Rob served as President and Chief Executive Officer of iN DEMAND Networks from 2004 through 2009. While at iN Demand, Rob established several innovations in the arena of transactional television programming including oversight of cable’s launch of video on demand, Howard Stern on Demand and the creation of cable’s out-of-market sports packages, NBA LEAGUE PASS, MLB EXTRA INNINGS AND NHL CENTER ICE. Rob also created cable’s first 24/7 HD linear channel, MOJO and won multiple Emmy awards for Interactive Sports Programming for the innovated NASCAR IN-CAR package. Finally, Rob created cable’s SVOD service VUTOPIA.

Prior to joining iN DEMAND, Rob was the head of DirecTV’s East Coast programming office and is recognized for the creation and development of Mega March Madness in conjunction with CBS Sports. Rob was also responsible for the DirecTV Multi-Cam Racing Series and Ivy League Friday Nights. Rob joined DirecTV from Fox/Liberty Networks where he was Vice President, Affiliate Sales and Marketing. Prior to that he served as Vice President, Programming and Business Affairs for American Sky Broadcasting, L.L.C.

MICKEY HARARY

Global Head of Sales and Client Services

Mickey Harary is Global Head of Sales and Client Services at Vubiquity. Mickey started at Amdocs in 2007 as Americas Lead for Consulting, SI, and Testing Services.  He then worked as Customer Business Director for Bell Canada, TELUS and Mobilicity (today Rogers) from 2010 to 2018. For the next two years, Mickey held the position as Telco Chief Revenue Officer and Head of Sales at Vindicia. Over the past year Mickey led the Americas Sales organization for Media with phenomenal success.

Born and raised in Tel Aviv, Mickey has an MBA from Tel Aviv University. Mickey lived in Melbourne from 2003 – 2005, before moving to Toronto in 2005, where he now resides with his wife, four children and Drake (the Dog not the rapper).

TERENCE CARVALHO

Global Head of Solutions and Partnerships

Terence Carvalho is Global Head of Solutions and Partnerships at Vubiquity, supporting cross-media portfolio sales for Content Producers & Telcos. He has been with Amdocs since 2018 and previously worked for successful start-ups and large technology providers in several countries around the world. He has championed sales for our content delivery and monetization solutions and is very excited to be the catalyst of change as our business transforms and grows.

SONIA HUNT

Senior Vice President of Worldwide Marketing and Communications

Sonia Hunt is Senior Vice President of Worldwide Marketing and Communications at Vubiquity. In this role Sonia is responsible for the overall strategy and delivery of Vubiquity’s Affiliate and Corporate marketing-related activities, and Communications and PR for the business.

Prior to joining Vubiquity, Sonia had a long-standing career at BBC Studioworks, a commercial division of the British Broadcasting Corporation. She was Head of Business Development & Marketing for Digital Media Services where she was responsible for growing the digital archiving and content distribution business to brands such as BBC Worldwide, ITV Studios, All3Media and Endemol Shine. Prior to that she was Head of Post Production for Entertainment Productions, where she was responsible for the commercial and operational management of a high-end post production facility, serving both in-house BBC and Independent productions.

KAREN TAMIR

Head of Finance

Karen Tamir is Head of Finance at Vubiquity. In this role, Karen leads all financial functions, including Commercial, Finance Operations (billing, royalties, collections and accounting) and Forecasting, Planning and Analysis. Karen joined Vubiquity following its acquisition by Amdocs (NASDAQ: DOX), where she’s had a career spanning over two decades, the vast majority of which holding various roles in the company’s Finance department, including Finance Partner to the company’s Services Division and Head of Cost Accounting and Measurement.

Karen lives in Los Angeles with her husband and two children. She has a Master of Business Administration degree from the Heriot-Watt University’s Edinburgh Business School in Scotland and a Bachelor of Arts degree in Behavioral Sciences from the College of Management Academic Studies in Israel.

IKE MANASTER

Senior Vice President, Head of Business and Legal Affairs

Ike Manaster is Senior Vice President and Head of Business and Legal Affairs at Vubiquity and Amdocs Media. Ike and his team are responsible for the drafting and negotiation of content licensing agreements with all major studios, broadcasters and networks, and technology service agreements with media service providers and third-party vendors on a worldwide basis.

Prior to joining Vubiquity and Amdocs, Ike worked for more than 20 years as a senior executive in the Business and Legal Affairs Departments at Twentieth Century Fox Home Entertainment, Miramax and NBC Universal Television Distribution, and as a senior executive in both the Business Development and Business Affairs Department of Universal Studios Home Entertainment and Fox Cable Networks. Over the course of his career, Ike has been responsible for the negotiation and management of many of the most significant OTT digital distribution agreements from their infancy including Apple, Amazon, Microsoft Xbox and others, as well as SVOD, TVOD, FOD and more traditional content distribution and carriage agreements.

Ike has a Juris Doctorate Degree from U.C. Hastings College of the Law and both Master’s and Bachelor’s Degrees in Economics from the University of Southern California.

John Smith

Senior Vice President, Studio Sales

John Smith is Senior Vice President, Studio Sales at Vubiquity. A committed, results-driven leader, John exemplifies the power of effective collaboration. He excels at establishing deeply trusting partnerships, with both customers and colleagues, that result in profitable sales strategies, successful product launches and empowered team members. He inspires confidence via respectful engagement, applying his keen industry vision and extensive knowledge of business models to solve complex challenges.

Throughout his career, John has expertly adapted business strategy to meet evolving market opportunities. He has developed a wealth of experience in content, media and technology sales, and has combined that experience with a strong network of relationships to drive results for both Vubiquity and its customers. He secured distribution to every major video service provider, reaching over 100M HHs, that formed the foundation of Vubiquity’s content distribution and service entity. Plus, he established a new revenue structure that returned profitability and adapted a new service-based model. In addition, John formed key strategic partnerships with Comcast, WarnerMedia and Verizon, among others. His prior Sales experience has spanned from Content at Comcast Networks through to digital media services at IBM.

Support for Community and Service Leadership are important to John and he’s currently active in purpose driven non-profit local organizations. John holds a Bachelor of Science (BS) and Business Administration & Management degrees from Northeastern University. He resides in Atlanta, GA with his wife and two daughters.

Fred Handsman

Senior Vice President, Strategic Planning and Business Development

Fred Handsman is Senior Vice President, Strategic Planning and Business Development at Vubiquity. He works with the world’s leading media and entertainment companies, including all major and independent Studios, Networks, Cable Networks, Telcos, Media Agencies, Sports Franchises and other global content owners. With a unique combination of both startup and large company experience, Fred handles all stages of the digital content and media supply chain for companies within the media, broadband and telecommunications industries.

Focused on developing digital media production and distribution capabilities, Fred successfully identifies and executes unique strategic and tactical service solutions that cater to the specific needs of each client and their strategic business partners, lowering costs through consolidated workflows throughout the media and entertainment supply chain. Fred brings a specialized expertise in advanced advertising solutions & VOD, OTT, TVE, mobile & IPTV content distribution. He has a proven track record in delivering superior customer service, exceeding expectations in closing large scale deals, and maximizing financial performance.

A dedicated leader with excellent communication skills, Fred provides strategic leadership, as well as establishes and creates long-term goals, strategies, plans, and policies, thereby driving digital technology and product development with clients. He brings an innate ability to build relationships and markets, solve partner needs, and build trust with the world’s largest multinational teams to deliver and achieve sales goals and determine potential opportunities for new business.

Beth Adamo-Lenhoff

Senior Vice President Media and Entertainment – System Integration Sales

Beth Adamo-Lenhoff is Senior Vice President Media and Entertainment – System Integration Sales. She is a seasoned executive with a strong history of revenue generation, sales management, deal development and execution across Media & Entertainment, Technology and Communications sectors globally. Beth has an impressive track record of sales leadership with exceptional success managing teams through steady state, start-up and turnaround situations. She is adept at developing, cultivating, and building enduring, sustainable executive relationships and partnerships.

Before joining Vubiquity, Beth’s career included leadership positions at some of the world’s most renowned organizations, such as DXC Technology, Hewlett Packard/Hewlett Packard Enterprise, EDS, and Unisys. Much of her responsibility included developing and selling innovative solutions to highly recognizable and leading companies in the Technology, Media, and Telecom industries.

Beth lives in Southern California with her family and spends her free time gardening and renovating her home.

LANA MOSS

Head of Human Resources

Lana Moss is Head of Human Resources at Vubiquity. With over 17 years of experience in Human Resources within the technology space, Lana brings her expertise in talent acquisition, employee wellbeing, and employee relations to Vubiquity. Lana holds a Bachelor’s degree from Webster University. Her philosophy is grounded in the belief that strong supported talent drives organizational success.