From Crisis to Opportunity: How to Reinvigorate Media Operations with Scalable Resources and Advanced Technology
By Donna Thomas, EVP of Studios at Vubiquity The media and entertainment industry sits at a critical juncture. Persistent resource gaps, evolving audience behaviors, and disruptions across production pipelines have created a storm of challenges that threatens operational stability and creative output alike. Organizational downsizing, combined with inefficiencies, has left many companies scrambling to stay […]
The Perfect Storm: How to Weather Media & Entertainment’s Resource Gap
By Donna Thomas, EVP of Studios at Vubiquity The media and entertainment industry is at a critical inflection point. Layoffs, budget cuts, and unprecedented resource shortages have rattled organizations, creating an urgent need for strategic solutions. These challenges aren’t happening in isolation—they stem from a trifecta of global pressures, including prolonged strikes, post-COVID production slowdowns, […]
How to Achieve Operational Excellence to Survive the Current Market
By Nate Frink, Executive Vice President of Global Operations at Vubiquity The media and entertainment industry faces unparalleled pressures. Disruptive technological changes, rapid consolidation, increased viewer demands, and continuously shrinking content delivery timelines have forced businesses to operate under immense strain. Coupled with notable layoffs, such as those at CNN, and shrinking budgets, the need […]
Super Aggregation and Skinny Bundles: Customer Retention and Acquisition in the Age of Cord Cutting
By Shy Shriqui, Executive Vice President Global Sales and Solutions at VubiquityThe era of cord cutting continues to redefine how consumers access their favorite content, presenting both challenges and opportunities for broadcast executives, telecommunications companies (Telcos), PayTV providers, OTT services, and streaming platforms. Pay TV continues its decline while a growing number of consumers migrate […]
Breaking Language Barriers: Expanding Reach to Niche Markets with AI
By Matteo Natale, VP Global Localization In our increasingly connected world, it’s no surprise that content localization has emerged as a pivotal driver of revenue for content owners who want to capture additional markets. To do this effectively, content localization must cater to the language and cultural preferences of the specific region. This is not […]
Cracking the Code: Navigating the Challenges of Monetizing FAST Channels
By Nate Frink, EVP Global Operations Free Ad-Supported Streaming Television (FAST) channels have emerged as an attractive option for content monetization. FAST channels offer a unique opportunity to monetize content that might not perform well in a Video-on-Demand (VOD) setting. Think of the back catalog of classic game shows. Driven by nostalgia, people will often […]