Trust Is the New Broadcast Standard: The Role of MSPs in Building Trust

By Donna Thomas, EVP of Studios, Vubiquity For large-scale, high-stakes media projects, the deadlines are tight, the stakes are high, and it can feel like every move is made under a microscope. One small misstep could blow it all up. But what keeps teams steady through that whirlwind? Trust. Trust in the team, the process, […]

Break the Mold, Not the Bank: Driving Innovation Without the Risk

By Sonia Hunt, SVP, Worldwide Marketing and Communications  Innovation is a buzzword that sparks excitement and fuels progress—but for media companies, it can feel like walking a tightrope. There’s the thrilling possibility of creating groundbreaking content, engaging audiences in new ways, and streamlining workflows with cutting-edge technologies. But there’s also the risk of high costs, […]

How Global Talent Bridges Media Workforce Challenges

By Donna Thomas, Executive Vice President, Studios, Vubiquity  Layoffs aren’t just hitting Silicon Valley. In 2025, the spotlight has turned to media and entertainment (M&E), with high-profile companies having to cut staff, leaving behind leaner teams and heavier workloads. This follows a bruising 2024 that saw nearly 15,000 M&E jobs vanish, according to Chicago-based Challenger, […]

Protecting Your Catalog: AI, Privacy, Security, and Best Practices

By Dana Forte, SVP Product Management, Vubiquity As studios and content owners consider modernizing their operations with AI, the need for secure, privacy-first content management has never been more critical. Here’s how to onboard the use of AI across your valuable content catalog responsibly, without compromising speed, scale, or ease of use. What Is Catalog […]

From Gear to Growth: The M&E Industry’s Shift from CapEx to OpEx

Nate Frink EVP, Global Operations Change is never easy, especially in an industry as storied and innovative as Media and Entertainment (M&E). For decades, the lifeblood of studios and broadcasters was built on capital expenditures (CapEx), expensive hardware purchases designed to keep production and delivery humming. But in recent years, a shift has begun. Companies […]

From Crisis to Opportunity: How to Reinvigorate Media Operations with Scalable Resources and Advanced Technology 

By Donna Thomas, EVP of Studios at Vubiquity  The media and entertainment industry sits at a critical juncture. Persistent resource gaps, evolving audience behaviors, and disruptions across production pipelines have created a storm of challenges that threatens operational stability and creative output alike. Organizational downsizing, combined with inefficiencies, has left many companies scrambling to stay […]

The Perfect Storm: How to Weather Media & Entertainment’s Resource Gap

By Donna Thomas, EVP of Studios at Vubiquity The media and entertainment industry is at a critical inflection point. Layoffs, budget cuts, and unprecedented resource shortages have rattled organizations, creating an urgent need for strategic solutions. These challenges aren’t happening in isolation—they stem from a trifecta of global pressures, including prolonged strikes, post-COVID production slowdowns, […]

How to Achieve Operational Excellence to Survive the Current Market

By Nate Frink, Executive Vice President of Global Operations at Vubiquity The media and entertainment industry faces unparalleled pressures. Disruptive technological changes, rapid consolidation, increased viewer demands, and continuously shrinking content delivery timelines have forced businesses to operate under immense strain. Coupled with notable layoffs, such as those at CNN, and shrinking budgets, the need […]

Super Aggregation and Skinny Bundles: Customer Retention and Acquisition in the Age of Cord Cutting

By Shy Shriqui, Executive Vice President Global Sales and Solutions at VubiquityThe era of cord cutting continues to redefine how consumers access their favorite content, presenting both challenges and opportunities for broadcast executives, telecommunications companies (Telcos), PayTV providers, OTT services, and streaming platforms. Pay TV continues its decline while a growing number of consumers migrate […]

Breaking Language Barriers: Expanding Reach to Niche Markets with AI

By Matteo Natale, VP Global Localization In our increasingly connected world, it’s no surprise that content localization has emerged as a pivotal driver of revenue for content owners who want to capture additional markets. To do this effectively, content localization must cater to the language and cultural preferences of the specific region. This is not […]